I’m Christine Castro Hughes, a designer, writer, and mother of two darling children. I also run a graphic design studio out of my charming, crooked craftsman house. Brunch is my blog. More »
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Maybe my obsession with handwriting began in 2nd grade, when I was on my class penmanship contest team. I remember practicing my lettering on the classroom chalkboard. I remember the little plaques my team received for placing 3rd. But mostly, I remember celebrating with bubblegum ice cream.

I've been obsessed with the loops in capital C's and crossing my lowercase t's at just the right height ever since. I can't even tell you how many hours I've probably clocked just writing the alphabet over and over again in notebooks.

So when I noticed calligraphy was becoming a thing almost 10 years ago, I became obsessed with it too. I took a copperplate script workshop at Paper Source. It was only an hour or two, and I forgot the techniques and tips the moment I got home.

Thank goodness for Maybelle Imasa-Stukuls! The artist and calligrapher has taken her modern approach to beautiful script on the road, teaching workshops all over the world. I was able to snag a spot in her class at Poketo over the weekend. It was so gratifying to spend the morning with other letter-obsessed ladies, practicing our loops and crossing our Ts for hours.

She's hosting another workshop at Poketo on Sept. 7. Check out Maybelle's website for upcoming workshops in other cities or just to get inspired by her amazing work.


project peek : hello shiso

Here's a project I worked on earlier this year—a website redesign for Hello Shiso, purveyor of seriously adorable accessories. Mimi, the shop owner / accessory maker, wanted a website that was clean and modern but colorful and playful. The slightly unconventional type in the navigation bar, fun illustrations, and Mimi's quirky photography make it an enjoyable place to shop. With a secret pop-up and rotating knock knock joke, what's not to love?

I am available for branding services. If you need help with business naming, logo and website design, or consulting, please get in touch. I'd love to hear from you.

Website coding by Zoe Rooney


a perfectly planned meal

I am having a serious craving for a repeat of the meal above that we served at Maira's 2nd birthday last month. Fried chicken, homemade waffles, corn on the cob, fresh berries, and a peach, mozzarella, arugula & basil salad. It was kind of perfect. 


i carry your heart

Rama and I have been following the traditional anniversary present guidelines since we first got married. Sometimes, I'm able to find and buy the perfect gift. Other times, I try to make it. This year, the theme was wool, so I bought a wool felt heart pillow and embroidered a not-so-secret note on the back. The e.e.cummings quote has always been a favorite, and I think the present was simple but sweet. 


project peek : little hip squeaks

One of my favorite recent projects was a rebrand for Little Hip Squeaks, a delightful children's line of clothing and accessories. Amy, the brains behind Little Hip Squeaks, wanted a playful but sophisticated logo and website. Aeolidia hired me to design both and Zoe Rooney to do the coding. The result? A darling handdrawn logo and monogram, a suite of geometric icons, and a merrymaking color palette.

The website isn't just a pretty face, either. The new e-commerce site paid for itself on the day it launched and the company has tripled its wholesale orders! 

I am available for branding services. If you need help with business naming, logo and website design, or consulting, please get in touch. I'd love to hear from you.