I’m Christine Castro Hughes, a designer, writer, and mother of two darling children. I also run a graphic design studio out of my charming, crooked craftsman house. Brunch is my blog. More »
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Wednesday
Oct262011

little vida

And just like that, another Darling brand is born. Little Vida is a new online children's boutique that is serious about fashion. Vida means "Life." It's also the name of owner Yazmin Flores's daughter, so we wanted to create an identity that was equal parts sweet and lively. I paired a whimsical script with hand-drawn illustrations for the winning logo. The color palette is navy with a punch of orange—classic with a twist. And to complete the identity, I designed a vine and leaf pattern that can be used on all the collateral.

In addition to the logo, I designed business cards, stickers and a promotional postcard for Yazmin. When it was time to start the website, though, I was just about to give birth to my little vida, Maira. Thankfully, my friend Sheila was able to pick up where we left off and design a lovely e-commerce site to match with all the pieces I'd already created.

Tuesday
Oct252011

pie squared

While ice cream and cupcakes are the keys to my sweet-toothed heart, sometimes I want nothing more than a good slice of pie. Lucky for me, and just in time for the holiday season, The Pie Hole opened up last week. The Pie Hole is a small but cozy joint in an unsuspecting corridor of the Downtown LA arts district. The menu, scrawled on huge rolls of kraft paper, includes sweet and savory pies, hand pies, tarts, and whoopie pies, as well as coffee and scoops of ice cream to make the treats complete.

I made a pilgrimage before rush hour on Friday to get some savory pies for dinner. The vegetable curry pie was calling Rama's name, and I couldn't resist the idea of a mac-and-cheese pie. When I got there, though, the vegetable curry pies were still in the oven. I didn't want to come home empty-handed, so I ordered a latté and sat patiently at one of their beautiful wooden tables (the owners made each one by hand). I'm happy to say that the pies were worth the wait!

Mac-and-Cheese Pie (left) Vegetable Curry Pie (right)

Rama gave the veggie curry pie the thumbs up, approving of the sweet but spicy flavor. I couldn't stop oohing and ahhing over each creamy, crunchy and flaky bite out of mine. For dessert, we each had a slice of lemon meringue pie. The majestic meringue had deflated by the time I got home, but the sweet and tangy pie still hit the spot.

The Pie Hole
225 714 Traction Ave. Los Angeles
tel:   213.537.0115
hours:  Tues-Sun 11am-9pm (or until they sell out)

Thursday
Oct202011

costume party

I don't know how she did it, but for most of my childhood my mom made all of our Halloween costumes by hand. A few that stand out in memory are Raggedy Ann, a ballerina and a bunny. She even crafted this girlie robot costume, complete with battery operated light-and-button panel.

Sadly, I've yet to follow in those footsteps. I am more of a wait-'til-the-last-minute-then-panic kind of mom when it comes to Halloween. Thank God for the Internet and 2-day shipping!

In my research for costumes this week, I stumbled upon these beauties knit by hand in London. They are way out of my budget, but they sure are fun to look at. And hey, maybe they'll inspire those of you who can wield a needle and yarn?

Photos from The Miniature Knit Shop
Via Ali Loves Curtis

Tuesday
Oct182011

branching out

I'm pleased as punch to be joining Rena Tom's little blog family. I've known Rena for many moons now, and we have watched each other pursue various creative interests over the years. When it comes to creative businesses, she's one of the sharpest ladies I know, so it's such an honor and pleasure to share my tips, ideas and stories with her and her readers. I hope you'll come follow along, too!

Monday
Oct102011

eggs in a hole

I may have found a new favorite breakfast food: Eggs in a hole. There's something so wonderfully satisfying about that fried egg nestled safely in the middle of a piece of crusty bread. I enjoyed the dish at Canelé over the weekend, but I've got a feeling I'll be frying it up in my own kitchen soon.